I’m Dhrumi Tamboli. I'm a graphic and UI/UX designer who combines a keen eye for aesthetics with technical knowledge, focusing on user-centered solutions that enhance digital experiences.

Wayfair

Primary objective of the Wayfair website project is to rectify existing design issues and create a more visually engaging and informative shopping platform that affect user experience. Through strategic design, my aims to introduce a more structured layout, employing variations in size, color, and style for improved clarity. By prioritizing a visual hierarchy and ensuring vital elements stand out, my aim is to create an aesthetically pleasing and user-centric website, fostering a seamless and enjoyable online shopping experience for its customers.

Urbangene

In branding for UrbanGene, I developed a distinctive logo and selected a vibrant color theme that embodies the company’s commitment to innovation and sustainability in urban living. The logo serves as a recognizable symbol of our values, while the color palette sets an emotional tone that resonates with our target audience. These visual elements create a strong foundation for our brand identity, ensuring cohesion across all marketing materials. Through this branding strategy, UrbanGene aims to inspire and engage a new generation of city dwellers in embracing sustainable living.

Starbucks

For the “A Space Just for U” project, I designed a mobile app page for Starbucks that highlights features like Free Wi-Fi, cozy seating, and ambient settings, creating an inviting space for work, study, or relaxation. I incorporated user-focused details, such as a 10% discount with a student ID, to make the experience more appealing and accessible. To support the campaign, I also designed social media posts, leveraging eye-catching visuals to promote Starbucks as a go-to destination for productivity and relaxation. This project showcases my ability to create seamless, user-centered designs while extending brand messaging through impactful marketing strategies.